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Helping businesses grow beautifully since 2011

At The Global Beauty Group, our mission is to make people feel wonderful.

We achieve this by providing all beauty businesses with the opportunity to experience the latest in cutting-edge aesthetic technology.

Our emphasis is on superior quality and innovation delivered at the best possible price. Our extensive equipment range, flexible financing and gold standard customer service ensure each and every client feels they are receiving the very best that the industry has to offer.

Salons, spas, clinics and practices of all sizes and industry expertise can experience a superior level of personalised service, expert business development advice and ongoing customer support when investing in the latest treatment technology with our team of 40+ passionate and knowledgeable industry professionals.

Happy clients in a clinical space, showing The Global Beauty Group’s mission to lead salon suppliers in making people feel wonderful.

Our Mission

(what we do every day)
We make people feel wonderful.
A diverse, passionate team at The Global Beauty Group representing our values as Australia’s leading salon suppliers—committed to integrity, support, and quality beauty equipment solutions.

Vision of Success

(what we are striving to become)
The Global Beauty Group is to be regarded by Salon, Spa, Clinic and Practice Owners as the No. 1 Aesthetic and Medical Grade Devices and Skin Care Company in the world.
The Global Beauty Group collaborating with clients to deliver industry-leading beauty equipment and support—reflecting our vision as trusted salon suppliers empowering clinic success.

Our Values

(what is non-negotiable)

2011: Innovating From The Beginning

The Global Beauty Group was founded with a mission to make people feel wonderful—by delivering cutting-edge aesthetic technology supported by industry-leading business resources for beauty professionals.

Co-founders Kane Hammond (CEO) and Gary Posner (CFO) launched the business after identifying a critical gap in the market: while many beauty equipment suppliers offered quality technology, few provided the essential support services clinics needed to truly thrive. Their vision was to build a company that not only delivered results-driven devices, but also backed them with exceptional education, engineering, marketing, and customer support to empower long-term client success.

Wholesale salon supplier innovation with The Global Beauty Group launch - 2011
Launch of LUX series hair removal laser machines - 2012 The Global Beauty Group

2012: The Launch Of LUX Series

After searching the globe for world-leading devices, The Global Beauty Group launched what would become our signature benchmark of aesthetic excellence – our own proprietary technology range, the LUX Series.

Since then, the LUX Series has continued to evolve across multiple generations, with continual innovation in technology, functionality, usability, interface, and design. This foundational year saw the development of now-iconic devices such as UltraLUX, UltraLASE and SlimLUX – technologies that would go on to become some of Australia’s most-loved and trusted aesthetic systems.

2013: 300 Clients & A Global Expansion

This year marked a major milestone as The Global Beauty Group expanded into New Zealand and proudly reached our first 300 clients across Australia and New Zealand.

The overwhelming demand for high-performance, innovative technology—combined with our commitment to industry-leading service and support—solidified our reputation as a trusted partner to beauty and aesthetic businesses. This growth validated our mission and inspired us to keep pushing the boundaries of what’s possible for our clients.

Beauty equipment suppliers The Global Beauty Group at Salon Melbourne - 2013 The Global Beauty Group
Innovation and Support for owners starting a beauty business - 2014 The Global Beauty Group

2014: A New Era Of Support & Innovation

This year marked a period of significant growth as we expanded our in-house Clinical, Engineering, Marketing Support, and Product Development services—establishing what would become a defining hallmark of The Global Beauty Group.

We also took a bold leap forward in innovation with the launch of our first Australian-engineered device, EpiLUX. For the first time, product design—from concept and GUI, to user experience optimisation, engineering, and aesthetic styling—was brought entirely in-house. This milestone marked the beginning of a new era, fusing clinical insight with local engineering and user experience expertise to meet the evolving needs of our clients with precision and purpose.

2015: Expanding Our Foundations

To support our growing team and client base, The Global Beauty Group moved into a new, customised headquarters at 1/148 Chesterfield Road, Moorabbin.

This new space featured three dedicated training rooms, a large engineering and technical support centre, and expanded warehousing for both online and onsite operations—marking a major step forward in our ability to deliver even greater service, education, and support to our clients across Australia and New Zealand.

Growing team of experts in treatment and skincare devices - 2015 The Global Beauty Group
SuperLUX shr hair removal launch - 2016 The Global Beauty Group

2016: SuperLUX Takes Centre Stage

In 2016, we proudly launched the award-winning SuperLUX—our advanced multifunctional device that quickly became a clinic favourite across Australia and New Zealand.

SuperLUX marked a major leap forward in IPL technology with the introduction of SHR (Super Hair Removal) mode, offering faster, more comfortable treatments and broader client suitability. With now over 500 SuperLUX+SuperLUX PRO owners created, and recognition as 'Best Multifunction Equipment' in the 'Dermascope Aesthetician’s Choice Awards', SuperLUX has earned its place as one of the most trusted and results-driven platforms in the industry.

2017: A Client Obsession

Reaching over 1,000 clients in 2017, our client obsession reached new heights as we deepened our focus on understanding the in-clinic experience to better support our salon, spa, clinic and practice clients.

To better serve the real-world needs of our partners, we enhanced our clinical, training, education, engineering, and marketing support offerings—driven by meaningful insights directly from our clients. Long-term clients and partners joined us at our annual Strategy Day for a special panel discussion, providing firsthand perspectives into client experiences that would go on to shape our support programs for the year—and the decade—to come.

Supporting clinic and salon equipment Australia owners - 2017 The Global Beauty Group
ABIA winning beauty salon equipment for sale - 2018 The Global Beauty Group

2018: Recognised By The Industry, Voted By You

In 2018, The Global Beauty Group proudly took home our very first Australian Beauty Industry Award for 'National Wholesaler of the Year'—as voted by our valued clients.

This honour was a meaningful recognition of the service, support, and results we strive to deliver every day. Being chosen by the very industry we serve made this milestone even more special—and fuelled our continued commitment to empowering beauty and aesthetic businesses to thrive.

This year also saw us take home our first 'MyFaceMyBody' awards for 'Best Marketing Support' and 'Best Sales Representative'—further celebrating our dedication to personalised support and delivering real business impact for our clients.

2019: Lighting The Way With MediLUX

2019 marked the official launch of MediLUX—our next-generation medical-grade LED light therapy system, designed and engineered to deliver advanced, results-driven skin treatments with the industry’s highest-powered LED on the market.

Built to meet the growing demand for non-invasive, clinically proven technology, MediLUX combined innovation, versatility, and ease of use to support real results across acne, ageing, redness, pigmentation, and wound healing. Its debut further cemented our commitment to providing technology that empowers clinics with confidence, credibility, and client satisfaction.

MediLUX was recognised globally as a finalist in the 'Pure Beauty Awards' for 'Best Professional Treatment', and today, it is trusted by over 800 clinics around the world.

LED light therapy machine launch MediLUX - 2019 The Global Beauty Group
Setting new education standards for medical and beauty suppliers - 2020 The Global Beauty Group

2020: Reset, Renew, & Rise Stronger

As the world faced the challenges of COVID-19, 2020 became a year of rapid adaptation, reflection, and evolution for our team at The Global Beauty Group.

Expediting the launch of our Education HUB, we rapidly optimised our award-winning learning platform and support services for online delivery—ensuring clinics could continue learning, growing, and preparing for the future. Education HUB—later recognised with multiple accolades including the 'LearnX Best Learning Model' award (2022, 2023, 2024) and 'ABIA Educator of the Year' award (2022, 2024)—set new standards in medi-aesthetic and salon equipment education. With interactive courses, accessible resources, and blended learning options, it gave clinics the tools and confidence to deliver safe, high-performance treatments when they needed it most.

2021: Taking Australian Innovation Global

With growing international demand for the LUX Series range, 2021 marked a major step forward in our global expansion with the appointment of our first Export Sales Manager.

This milestone enabled us to introduce our Australian-engineered LUX Series technology to forward-thinking clinics and salons across now more than eight countries—including Poland, Belgium, Thailand, Malaysia, Singapore, Indonesia, the UK, and Ireland. The year reflected our commitment to elevating aesthetic outcomes not just at home, but around the world.

Medi=aesthetic and beauty suppliers around the world - 2021 The Global Beauty Group
Award-winning training on everything from IPL training and microdermabrasion training - The Global Beauty Group 2022

2022: Education At The Heart Of Our Success

In 2022, The Global Beauty Group was honoured to win 'Educator of the Year' at the Australian Beauty Industry Awards—recognising our unwavering commitment to empowering beauty and aesthetic professionals through world-class education and support.

Education has always been at the heart of what we do. From our in-house training team to our award-winning Education HUB, we are dedicated to providing practical, results-focused learning that helps clinics deliver exceptional outcomes and grow with confidence

2023: Growing Leaders From Within

At The Global Beauty Group, fostering growth from within has always been a cornerstone of our culture—and in 2023, this commitment came to life in new and inspiring ways.

From our Financial Controller who began as an Assistant Accountant, to our Head of Education who started as a Dermal Educator, and our Head of Marketing who began as a Marketing Assistant—many of our senior leaders have grown and thrived within the business. This year marked a new chapter with the launch of our inaugural Leadership Conference, designed to support today’s leaders and nurture the emerging leaders of tomorrow.

Delivering excellence in support, service and leading from the front in the distribution and design of direct salon equipment - 2023 The Global Beauty Group
Delivering clinic and salon equipment for sale across Australia and beyond - 2024 The Global Beauty Group

2024: Our Biggest Year Yet

2024 marked a record-breaking year for The Global Beauty Group—with our biggest and most successful Beauty Expo appearance to date, and a growing national presence that reflected the strength of our community.

We expanded our demo partner network to six locations across Australia, making it easier than ever for clinics to experience our award-winning technology firsthand. Most significantly, we proudly surpassed 5,000 clients—an incredible milestone made possible by the continued trust and support of our wonderful clients, who partner with us to grow their businesses

2025: A Year Of Innovation Awaits

We can’t wait to show you what 2025 has in store! Behind the scenes, our Product Development team has been hard at work preparing for our biggest year of LUX Series and LUX Ceuticals innovation yet.

From cutting-edge new devices to breakthrough technologies, new skincare launches, and more—2025 promises to deliver exciting advancements designed to elevate clinic performance and client results. Stay tuned—our next chapter is just getting started.

Salon equipment australia providers The Global Beauty Group innovating for 2025

We Are Proud To Be Australia’s Leading Medi-Aesthetic & Beauty Supplier.

At the heart of The Global Beauty Group is a dedication to driving industry growth, empowering our clients and team, and living our mission to make people feel wonderful.

We are delighted to have now supported over 5,000 clinic owners in achieving their goals with leading technology, and are proud to have raised over $48,000 in support of women-centred charities and organisations.