Yes! Between Facebook and Instagram, there are over 3 BILLION active users!
Not only are a portion of these 3 billion users your existing and potential clients but other beauty businesses too.
If you’re not on social media in 2020, you’ll miss out on valuable bookings to those that do.
Let’s set the scene. It’s your birthday and you want to throw a party at a fancy restaurant. You reach out to 2 venues on the same day: one replies within an hour and the other, 3 days later. Which venues customer service has impressed you more? We all know the answer…
It’s important to respond to client enquiries as soon as possible on social media to ensure you’re capturing their interest (and appointment booking).
This can be part of your receptionist’s daily duties or if you’re a sole trader, make sure you check your social media notifications in between each treatment.
Many salon software subscriptions connect with social media these days so you can easily set up an online booking system on your page.
One of the simplest ways to boost your social media engagement for free is to ensure you’re connecting with your audience!
Setting aside time each day to respond to comments and messages is a must but let’s take engaging with followers to a new level.
Create polls and ask questions in your Instagram stories and re-post clients that feature you in theirs! Creating a community should be at the forefront of your social media goals.
Love those beautifully curated Instagram feeds? Us too. Here are 3 ways to create them.